people love the tiny pictures i take with my instax mini camera . when they see the tiny picture coming out of the camera, they say "oh it's a polaroid!"
and i say "no it's a fuji" and they look confused.
so after a year or more it dawned on me, they don't know polaroid as a brand, they know it as a process. so it's kind of like if they said "hand me a kleenex please" and i said "sorry i only have Puffs"